Atlas Obscura Itineraries

From Cigar Boom to Culinary Gem: 10 Essential Spots in Ybor City

In Ybor City, the past and present blend like the perfect café Cubano—rich, bold, and impossible to resist. Situated just northeast of downtown Tampa, Florida, the enclave was founded when Cuban cigar entrepreneur Vincente Martinez-Ybor opened a factory here in the 1880s. That one business move created a boom for cigars (at its height, Ybor City had more than 200 cigar factories), prompting an explosion of lodging, restaurants, shops and nightclubs. Today, it’s still a haven for vibrant cultural touchpoints that blend its Cuban roots with Floridian, Spanish, Italian and global influences from farther-flung locations. On its charming streets, guests will find Cuban eateries ranging from traditional to creative, and cigar shops (and even a working factory) that retains the spirit of its past. From picadillo to hand-rolled cigars, Ybor City has plenty of treasures to offer. A word to the wise: Come hungry for discovery.